If you’re a business owner and you’ve gotta get some sales to offset the downturn over the summer (yeah, we’ve all been there), then you know that just about every retail business is going to be hitting it hard this holiday season. Brick and morter stores that were once happy with their word-of-mouth advertising method …
Getting Your Business Ready for the Holiday Sales Season? Read More »
Retargeting is a powerful digital marketing strategy, but to use it properly you must first understand the nature of landing page conversion rates, and warm traffic vs cold traffic. When you create a landing page designed to engage with the traffic that you’re sending to it, you hope that it will convert most visitors the …
When it comes to promoting a local business online, there are few tools as powerful as Google My Business. This special service provided by Google helps businesses that operate in very specific locations to connect with customers and clients in their area so that their marketing efforts online are more focused and effective. In many …
What is Google My Business and Why It’s Important for Local Businesses Read More »
Having a Website Is Important for Your Business There are over 63,000 searches made on Google every second, that covers 90% of the world’s search engine market. Whatever the size or scale of your business, being seen is one of the most important paths to success, and in this case, success may mean purchases or …
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SEO Is Essential For Local Businesses Lately, businesses are concentrating more on SEO marketing. SEO, or Search Engine Optimization, is a strategy that every business owner ought to learn. SEO is especially important for small and local businesses. Marketing at this level is what allows small and local businesses to compete with large national chains. …
Getting Digital Marketing Done Right As businesses are starting to open back up, even for limited services, we’re starting to see a lot of activity in the marketing space to re-engage, reacquire, and remarket customers and clients. The one thing that we’ve not seen, though, is a good marketing strategy. Not enough businesses have a …
Retargeting Strategies for Local Business Reopening Read More »